Description :
The Indian Information Service is a Central
civil service of the Ministry of Information and Broadcasting. The officers
of the IIS are posted in various media organization and departments of
central Governments such as: Press Information Bureau, News Service division
of Doordarshan and All India Radio, Directorate of Film Publicity, DAVP,
etc. At the initial stage of their careers, the officers work at an
operational level in various media organizations and gradually they take up
positions at directional and conceptual levels of management of government
media. The service is multi disciplinary in its basic nature and
incorporates all the areas of media and communication.
Keeping in view the multidisciplinary nature of the service, the officers
are trained in all areas of media and communication which include print
media, electronic media, advertising and public relations, development
communication, information technology, presentation skill, negotiation
skills etc. The focus of the training is on information gathering and
formulating information policies and strategies. The main objective of the
training is to create a cadre of officers who are excellent media managers
and information advisors; effective public communicators and PR
professionals;: good Public service broadcasters and IEC & social marketing.
The training will attempt to bring out the best in each probationer and try
to develop her skills so that they can achieve their full potential. The
syllabus has tried to give a greater emphasis to practical training, which
is initially to be imparted under stimulated condition. Later on in the
training the probationers will be placed in an actual job situation where
their practical knowledge and experience will be tested.
Duration of IIS Training: 24 months (3 months at Lal Bahadur Shastry
National Academy of Administration) and 21 months at Indian Institute of
Mass Communication.
The entire IIS training and probation period of two years for officers
trainees of IIS is divided into eight trimesters out of which one trimester
will be spent in Lal Bahadur Shastry National Academy of Administration,
Mussoorie for the Foundation Course and remaining at IIMC for Foundation
Courses in Communication. |